You can read this keyword research guide if you need further help on the process of how to find keyword for your business. If you don’t have a seed list of keywords or know which ones you’re ranking for, I recommend using Google’s Keyword Planner, SEMrush or Moz Keyword Explorer to discover them. Here are six quick and easy tools to help you with your competitive research: Prep work: Identify your keywordsīefore getting started, you need to know what key terms your site is targeting (and ranking for). So, how can you easily find your real online competitors? There are many ways to do this manually (using search engines), as well as free and paid tools to help automate this process. You need to who you are fighting against in the search results battlefield (and understand what their strategies are) because that’s how you can suss out where your SEO efforts will be best spent.Įven if you know who your traditional business competitors are, you need to bear in mind that if they are not competing for the same keywords as your sites, then they are not a “search” competitor. Search visibility refers to how visible your website is in search engine results. Your search competition is made up of sites competing for the same search visibility as your own domain. Who hasn’t heard the proverb “keep your friends close, and your enemies closer”? This phrase alludes well to a key aspect of good SEO strategies: knowing who your search competitors are.
0 Comments
Leave a Reply. |